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When is a comma not a comma?

Editor’s corner When it should be a space instead. There’s a distressing trend we’re seeing in sentences that have two verbs but are not compound sentences. Writers these days are often prone to stick in a comma before the conjunction preceding second verb, where it does not belong.   Why? Typically because the sentence in […]

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The word Content appearing behind torn brown paper.

What is B2B Marketing Content?

Content marketing has many definitions. A simple one is that B2B content marketing is the process of effectively communicating product information or ideas to a target audience. Developing a content marketing plan is important to any business. This is because communications is one of the most important activities a company can undertake due to its […]

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